Sanas taps AI to change call center workers’ accents in real time
2 min read Sanas, a startup founded in 2020, is using AI to modify accents in real time to reduce bias and improve customer interactions. The company claims its tech preserves emotion and identity while adjusting phonetic patterns instantly. February 19, 2025 17:36
Key Highlights
✅ AI-Powered Accent Adjustment – Converts speech to a chosen accent while maintaining clarity and emotional tone.
✅ $21M ARR & Growing – Sanas serves 50+ customers across healthcare, logistics, and manufacturing.
✅ Strengthened IP – The recent acquisition of InTone expands Sanas’ technology and customer reach.
✅ Patented Speech Models – AI trained on 50M+ speech utterances ensures accuracy and natural delivery.
Why It Matters
🚀 Global Call Centers & AI – As customer interactions scale worldwide, AI solutions like Sanas aim to bridge communication gaps.
🗣️ Accent Bias Debate – Critics argue that exposure to different accents reduces bias, while accent modification could lead to homogenization in workplaces.
💰 Booming Market – The voice and speech recognition industry is projected to hit $28.1B by 2027, making Sanas a player in a fast-growing field.
Sanas says it’s enhancing human connections, but does AI-driven accent change erase cultural identity, or is it a necessary tool for better communication?
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